Sharing Knowledge

Creative | Marketing | Content

Reason 5 – Create experiences through events

We thought we would take this opportunity to share what we, the team at The Marketing Collective, enjoy about working in tourism and how we’re championing the industry. Reason 5 – Create experiences through events Hosting or even organising an event, whether it be small or large, can give many cultural, social and economical benefits.…
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Reason 4 – Food is a motivator, feed their appetites!

We thought we would take this opportunity to share what we, the team at The Marketing Collective, enjoy about working in tourism and how we’re championing the industry. Reason 4 – Food is a motivator, feed their appetites! We’ve all heard the expression that a way to a man’s heart is through his stomach, well…
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Reason 3 – Collaboration makes sense for tourism

We thought we would take this opportunity to share what we, the team at The Marketing Collective, enjoy about working in tourism and how we’re championing the industry. Reason 3 – Collaboration makes sense for tourism Working together to make life easier and to achieve something bigger and better is what we all do, whether…
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Reason 2 – Highlighting local distinctiveness #tourismlove

We thought we would take this opportunity to share what we, the team at The Marketing Collective, enjoy about working in tourism and how we’re championing the industry. Reason 2 – Highlighting local distinctiveness With every destination or project in which we work, our role is to identify the local distinctiveness and the opportunities to…
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Reason 1 – #tourismlove during English Tourism Week 2016

We thought that we would take this opportunity to share what we, the team at The Marketing Collective, enjoy about working in tourism and how we’re championing the industry. Reason 1 – Much more than a place to stay The ‘staycation” trend was a result of the recession where many Brits choose to holiday at…
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Knowing your tourism audience

As a destination marketing company we know that the destination is only as strong as the people that visit it. Without them there is no tourism and economies and businesses within those destinations suffer. At The Marketing Collective our passion is tourism and destinations. We like nothing more than to promote great things to do…
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Social Media Trends … 5 things to look out for in 2016!

I wonder if marketers expected social media to be THIS big 5 years or so back? Social Media has changed the way marketing and advertising works. As we are very nearly at the end of 2015 we are reviewing the changes that have happened in the digital world and what there is to come for 2016.…
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Reach your audience with considered design and creativity.

Design for destination marketing At The Marketing Collective we understand the importance of being noticed in a crowd and to be more specific, ensuring your literature stands out and catches the attention of potential visitors. Leaflet and literature stands are full of ideas for days out, places to visit and things to do. Whether in…
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The Marketing Collective support 10 Days Winchester

’10 days’ is a biennial contemporary art, poetry creative writing and performance festival happening in Winchester 7th October to the 10th November. It brings a community of over 100 creative people together under one topic heading, this year it is CHALK. The Winchester area is rich in this geological matter and its applications are endless.…
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N ti n l bl d Week #Missingtype #Nationalbloodweek

It is National Blood Week and the NHS Blood and Transplant service have launched a vital and brilliantly creative campaign to attract more donors. The service needs over 204,000 new donors to replace those who can no longer donate and to ensure the right mix of blood groups. There are 40 percent less people giving…
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What are hashtags?

Did you know that the word hashtag was added to the Oxford Dictionary in 2010 and the Scrabble Dictionary in 2014? The hashtag was originally created as a way to promote content in Tweets. Now it’s used everywhere and we have a feeling it is here to stay! Using hashtags is the easiest and most…
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Social Media Strategy – it’s time to get engaged.

The Marketing Collective’s Social Media Strategy : Top Tips for Social Engagement. Imagine the world today without the Internet … imagine the world today without Social Media! It is quite astonishing how Social Media has changed society and how sending a tweet can get you seen by millions of people or by simply re-tweeting can win…
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