Category: Team Blog

Creative | Marketing | Content

Work Experience by Milly

Reflections on Week 1 I have really enjoyed the time I’ve had in my work experience placement so far. In my first week, I am already beginning to develop new skills and I have discovered and learned about new aspects of marketing. At the beginning of the week, I built my skills in graphics and…
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Running a business is like running a race!

  ** Congratulations to all the finishers in the ABP Southampton Marathons and London Marathon ** This time last year, I completed my first ever half marathon. I had been training for 5 months to run the ABP Southampton Half Marathon in my home city. This morning, almost a year on, I laced my trainers…
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Destination Marketing and Thriving Tourism

As a destination marketing company we know that the destination is only as strong as the people that visit it. Without them there is no tourism and economies and businesses within those destinations suffer. At The Marketing Collective our passion is tourism and destinations. We like nothing more than to promote great things to do…
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What World Tourism Day means to us!

It’s World Tourism Day and as a destination marketing company we thought we’d share what World Tourism Day means to us! The tourism market is huge and whether you’re travelling far or looking for things to do locally, there is so much to shout about we need more than just one day! We are fortunate enough to work with…
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Reason 7 – The passionate people

Reason 7 – The passionate people As English Tourism Week 2016 comes to an end, we thought we would end our series of blogs on the reasons why we love working in tourism, with one about the industry as a whole and the groups of people and businesses we work with. We have covered collaboration,…
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Reason 6 – Heritage has created the destination

English Tourism Week celebrates all things tourism, showcasing the vibrancy and quality of the visitor experience across England. The sector is worth £106 billion to the English economy, and supports 2.6 million jobs* Tourism touches everyone’s life in one-way or another and #ETW16 is a celebration of the value it brings. We thought we would…
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Reason 5 – Create experiences through events

We thought we would take this opportunity to share what we, the team at The Marketing Collective, enjoy about working in tourism and how we’re championing the industry. Reason 5 – Create experiences through events Hosting or even organising an event, whether it be small or large, can give many cultural, social and economical benefits.…
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Reason 4 – Food is a motivator, feed their appetites!

We thought we would take this opportunity to share what we, the team at The Marketing Collective, enjoy about working in tourism and how we’re championing the industry. Reason 4 – Food is a motivator, feed their appetites! We’ve all heard the expression that a way to a man’s heart is through his stomach, well…
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Reason 3 – Collaboration makes sense for tourism

We thought we would take this opportunity to share what we, the team at The Marketing Collective, enjoy about working in tourism and how we’re championing the industry. Reason 3 – Collaboration makes sense for tourism Working together to make life easier and to achieve something bigger and better is what we all do, whether…
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Reason 2 – Highlighting local distinctiveness #tourismlove

We thought we would take this opportunity to share what we, the team at The Marketing Collective, enjoy about working in tourism and how we’re championing the industry. Reason 2 – Highlighting local distinctiveness With every destination or project in which we work, our role is to identify the local distinctiveness and the opportunities to…
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Reason 1 – #tourismlove during English Tourism Week 2016

We thought that we would take this opportunity to share what we, the team at The Marketing Collective, enjoy about working in tourism and how we’re championing the industry. Reason 1 – Much more than a place to stay The ‘staycation” trend was a result of the recession where many Brits choose to holiday at…
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Reach your audience with considered design and creativity.

Design for destination marketing At The Marketing Collective we understand the importance of being noticed in a crowd and to be more specific, ensuring your literature stands out and catches the attention of potential visitors. Leaflet and literature stands are full of ideas for days out, places to visit and things to do. Whether in…
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